Reasons for Selling Your App on a Marketplace
- Established buyer base:
Marketplaces draw in thousands of investors, companies, and developers searching for apps to purchase.
- Visibility:
- Valuation tools:
- Assistance and escrow services:
1. Acquire.com (formerly MicroAcquire)
Ideal For:
Startups with Revenue, SaaS, B2B Web Applications
Acquire.com has swiftly established itself as a top marketplace for selling startups, particularly focusing on SaaS and web applications that generate revenue.
Features:
- No cost to list your application- A selective network of buyers (including investors, private equity firms, and founders)
- Listings remain anonymous to safeguard brand identity
- Enhanced options available for quicker transactions
- Legal and escrow services included
Why It’s Beneficial:
If you have developed a viable SaaS or specialized tool with any level of monthly recurring revenue (MRR), Acquire.com connects you with serious buyers eager to make a purchase.
Typical Sale Range:
$10,000 – over $5,000,000
2. Flippa
Ideal For:
Mobile applications, websites, eCommerce shops, and projects suitable for beginners
Flippa is like the eBay for online businesses, providing a wide marketplace for selling anything from applications and domain names to complete companies.
Features:
- Auctions or set prices
- Revenue validation via integrations (Google Analytics, Stripe, etc.)
- Extensive buyer audience
- Beginner-friendly
Why It’s Beneficial:
You can sell small to medium-sized applications, even those that are in the pre-revenue or initial stages. It’s perfect for individual developers or mobile creators looking to sell their projects.
Average Sale Range:
$1,000 – $500,000+
3. IndieMaker
Ideal For:
Independent developers marketing small web tools, MVPs, or side projects
IndieMaker is a straightforward marketplace designed for indie hackers. It serves as a platform where bootstrapped entrepreneurs and solo developers showcase their small tools, side projects, and applications.
Features:
-Simple format for listings
- Clear one-time or subscription sales
- Optional revenue sharing arrangement
- Low transaction fees (10%)
Why It’s Excellent:
It’s driven by the community, transparent, and you don’t need your app to be fully refined. Perfect for gauging interest or flipping side projects.
Typical Sale Range:
$500 – $25,000
4. CodeCanyon (by Envato)
Ideal For:
Mobile app templates, components, and plugins
CodeCanyon is not a venue for complete businesses—but it’s great for marketing codebases, app templates, and components that others can utilize to create their own applications.
Features:
- Large customer base of developers and entrepreneurs
- Options for one-time purchases and extended licenses
- Automated review and vetting process
Why It’s Excellent:
If you’ve developed a robust React Native app, a Flutter template, or a PHP web tool, CodeCanyon allows you to monetize it repeatedly.
Typical Sale Range:
$10 – $1,000 per license
5. AppBusinessBrokers
Ideal For:
Profitable mobile applications generating 5- or 6-figure revenues
This premium brokerage firm assists app owners in selling their mobile enterprises. AppBusinessBrokers manages every aspect—from valuation to reaching out to potential buyers.
Features:
- Tailored assistance
- Listings protected by NDA
- Valuation methods tailored for apps
- Network of verified buyers
Why It’s Excellent:
If you've developed a substantial iOS or Android application with genuine revenue, they can help connect you with high-value buyers and support you throughout the acquisition journey.
Typical Sale Range:
$50,000 – $5M+
6. FlipWP (For WordPress Products)
Ideal For:
WordPress plugins, themes, or SaaS applications aimed at WP users
FlipWP is a specialized platform dedicated to selling products related to WordPress. It’s an excellent choice for developers who have created plugins, themes, or small WP-centric SaaS tools.
Features:
- Community for buyer membership
- Listings can be fixed-price or private
- Weekly curated deals
Why It’s Excellent:
It’s a specialized marketplace, ensuring you won’t get lost among dropshipping businesses or low-quality websites.
Typical Sale Range:
$2,000 – $100,000
7. SideProjectors
Ideal For:
MVPs, concept-stage applications, and side projects
Though it's not as bustling as some others, SideProjectors serves early-stage concepts and incomplete products. It’s excellent for flipping prototypes or gathering feedback.
Features:
- Very accessible entry requirements
- Perfect for validating ideas
- Community of indie purchasers
Why It’s Beneficial:
If you have a partially developed application or a modest user base, this is a low-risk environment to explore your options.
Typical Sale Range: $100 – $10,000
8. Motion Invest
Ideal For:
Content websites, basic SaaS, and monetized web tools
Motion Invest is primarily recognized for flipping content sites but has broadened its scope to include SaaS and monetized web applications.
Features:
- Quality vetting procedure
- Comprehensive sale process
- Email list of interested buyers
Why It’s Beneficial:
This is a reliable choice if your application has strong SEO traffic and steady passive income.
Typical Sale Range:
$5,000 – $250,000
9. Empire Flippers
Ideal For:
Established apps and SaaS ventures with high value. Empire Flippers is a premium marketplace for applications that generate significant traffic and revenue. They assist with listing your business, conducting due diligence, and finalizing transactions.
Features:
- Thorough vetting and verification process
- Matchmaking for buyers and sellers
- High-quality listings paired with support
Why It’s Beneficial:
They cater to serious transactions and committed buyers. If your application earns $1,000 a month or more, they should be on your radar.
Typical Sale Price:
$50,000 – $5,000,000+
10. Templatic or Marketplaces for Niche Scripts
Ideal For:
Specialized applications or templates (such as directories, employment boards, or booking systems)
If your web or mobile application addresses a particular need (like hotel reservations or community discussions), niche marketplaces like Templatic or Mobiroller may serve you better than broader platforms.
Features:
- Ready-to-launch vertical solutions
- Targeted industry audience
- Licensing frameworks and one-time purchases
Why It’s Beneficial:
You’re reaching out to buyers who are already interested in your specific application or business model.
Typical Sale Price:
$100 – $10,000
What Buyers Prioritize in 2025
Whether you're utilizing MicroAcquire or Flippa, here’s what prospective buyers focus on:
Revenue & Profit
Is the application producing revenue? Even a modest income of several hundred dollars per month can enhance its worth.
Traffic & User Base
Is there regular organic traffic? How involved are the users?
Code Quality & Stack
Is it developed using contemporary frameworks (e.g., React, Flutter)? Well-documented code is crucial.
Marketing Assets
Social media profiles, email lists, or existing partnerships can increase overall value.
Churn & Retention
For SaaS, what is the churn rate? Are users remaining loyal?
Monetization Model
Subscriptions, advertisements, in-app purchases—having multiple income sources is attractive.
Tips to Boost Your Sale
- Document Everything – This includes user manuals, analytics, code repositories, and income statements.
- Get a Valuation – Utilize free valuation tools or seek advice from a broker.
- Enhance UI/UX – A streamlined interface builds buyer confidence.
- Eliminate Dependencies – Facilitate an easy ownership transfer.
- Create a Transfer Kit – Provide access to hosting, app store accounts, and documentation.
Conclusion
Select the Appropriate Marketplace for Your Application
Regardless of whether you've developed an easy-to-use productivity app, a robust SaaS solution, or an innovative mobile application, there exists a marketplace that aligns with your project and objectives.
Dedicate some time to craft your listing, emphasize the app’s distinctive advantages, and choose the marketplace that corresponds with your target audience.
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